TREVOSE, Pa. – March 2, 2026 – Hand & Stone Massage and Facial Spa (Hand & Stone), the fastest-growing spa franchise in North America and a 600-plus-unit accessible luxury wellness brand, today announced the expansion of its franchise development team with the appointment of Kristie Kalinowski as Vice President of Franchise Development, Corissa Miller as Franchise Development Manager, Tristin Kresak as Franchise Development Marketing Manager and the promotion of Samantha Tacca, CFE to Director of Franchise Development.
Expanded Franchise Development Leadership to Drive Spa Franchise Growth
The strategic expansion of the development team reinforces Hand & Stone’s commitment to accelerating franchise growth, strengthening its pipeline of qualified candidates and expanding its national footprint in both established and emerging markets.
“As demand for accessible wellness continues to rise, we are intentionally expanding our development resources to identify high-quality franchise partners and support sustainable growth in both existing and new markets,” said Hand & Stone Chief Development Officer Matt Stanton. “During Women’s History Month, it’s especially meaningful to recognize the strong female leadership within our organization that continues to drive our expansion. Investing in experienced franchise development and marketing talent ensures we continue to build a strong pipeline and position Hand & Stone for long-term success.”
Kalinowski will oversee franchise sales strategy and candidate recruitment as Vice President of Franchise Development. She brings extensive franchise sales experience, most recently serving as Senior Franchise Sales Director at Primrose Schools. Her background also includes franchise development roles at Sylvan Learning and leadership experience with Laureate Online Education and Burger King Corporation.
Miller joins as Franchise Development Manager, where she will support inbound franchise leads, strengthen broker relationships and guide candidates through the discovery process. She previously served as a Lead Qualification Specialist at A&W Restaurants.
Kresak will support franchise lead generation and marketing initiatives as Franchise Development Marketing Manager. She brings experience in digital marketing strategy and paid media execution, most recently serving as a strategist with Wild Coffee Marketing.
Tacca, who has been with Hand & Stone for five years, has been promoted to Director of Franchise Development. In her expanded role, she will help lead franchise business development, strengthen broker and partner relationships and support strategic growth initiatives across the system.
Commitment to Female Leadership in Franchising and Wellness
The leadership announcement also highlights the meaningful role women play across Hand & Stone’s corporate and franchise leadership teams. With strong female representation guiding development, marketing and operations, the brand continues to reinforce its commitment to advancing women in the franchising and wellness industries.
The announcement comes during Women’s History Month, underscoring the brand’s ongoing focus on inclusive leadership and growth.
A National Wellness Franchise Brand Expanding in 38 States
With more than 600 locations across North America and a presence in 38 states, Hand & Stone continues to rank among the fastest-growing massage and facial spa franchises in the country.
The brand is actively seeking qualified franchise partners in all major metro areas. Through a proven membership-based model, strong brand recognition and comprehensive franchisee support, Hand & Stone provides entrepreneurs with a scalable opportunity in the growing wellness industry.
For more information on Hand & Stone franchise opportunities, please visit handandstone.com/franchise.
ABOUT HAND & STONE MASSAGE AND FACIAL SPA
Hand & Stone is a more than 600-unit massage and facial spa franchise with a mission to deliver premium spa services to the middle market in a professional, affordable, and convenient manner. Launched in 2004, Hand & Stone now has locations across 38 states and Canada. Each spa features best-in-class massage and skincare treatment. Available for women, men and teens, a wide range of services are tailored to each individual’s needs or skin concerns. Hand & Stone facial treatments are performed by licensed estheticians, using top-of-the-line products backed by science including Dermalogica, IMAGE Skincare and ClarityRx Clinical Skin Care. The fastest-growing spa franchise in the country, Hand & Stone has been named No. 1 in the massage and spa services category by Entrepreneur Magazine in 2026, 2023, 2021 and 2020 and was ranked No. 8 on Forbes’ Best Franchises to Buy list in the high investment category.
