Chief Revenue Officer

Sherrill Kaplan joined Hand & Stone in September 2024 after serving as the first-ever Chief Digital Officer at Planet Fitness. With over 20 years of experience, Sherrill has held key leadership roles including Global Marketing Operations Advisor for Advent International and Head of Marketing & Sales at Zipcar. She served as VP of Digital Marketing & Innovation at Dunkin’ Brands where she was responsible for creation of and growth of the DD Mobile App, and the DD Perks program and launched mobile ordering at the brand. Sherrill holds a B.S. from Boston University and an M.B.A. from the University of Denver. Sherrill lives outside Boston with her husband, three daughters, and two dogs.