{"id":24564,"date":"2022-03-06T20:21:21","date_gmt":"2022-03-06T20:21:21","guid":{"rendered":"http:\/\/nsddev17.com\/?p=24564"},"modified":"2025-03-03T22:01:03","modified_gmt":"2025-03-03T22:01:03","slug":"how-hand-stones-female-executives-foster-female-entrepreneurship","status":"publish","type":"post","link":"https:\/\/handandstone.com\/franchise\/blog\/how-hand-stones-female-executives-foster-female-entrepreneurship\/","title":{"rendered":"How Hand & Stone Executives Foster Female Entrepreneurship"},"content":{"rendered":"

Since its founding in 2004,\u00a0Hand & Stone Massage and Facial Spa <\/u><\/a>has prioritized female entrepreneurship through franchise ownership.<\/a><\/p>\n

To celebrate Women\u2019s History Month throughout all of March, several members of the Hand & Stone leadership team spoke about their journey with the brand and discussed how their roles help position all franchisees for success.<\/p>\n

Cindy Meiskin, Chief Experience Officer\u00a0<\/strong><\/h2>\n

Hand & Stone Chief Experience Officer\u00a0Cindy Meiskin<\/u><\/a>\u00a0joined the team as a director of training after falling in love with the brand\u2019s concept in 2012. Meiskin says her role now allows her to support the women on her team and create an environment where franchisees feel empowered to do their best.<\/p>\n

\u201cI oversee the massage and facial program as well as all training for all franchisees,\u201d said Meiskin. \u201cWhen someone chooses to invest in their own business, it is their baby. I feel very passionate about letting franchisees know they are heard. Anyone who invests in Hand & Stone should know that there will always be someone there to support them. It is never too late to reach a turning point in your life! When I look back at my life, everything led me to Hand & Stone, a path that’s true to my passion and helps other entrepreneurs find the same.\u201d<\/p>\n

Meghan Lally, Vice President of Operations\u00a0<\/strong><\/h2>\n

When Meghan Lally joined the brand 14 years ago as a spa associate at Hand & Stone\u2019s flagship store in New Jersey, the company had just become a franchise, and she watched first-hand as Hand & Stone successfully executed an ambitious plan for growth<\/u><\/a>. Over the next few years, Lally\u2019s career grew in step with the brand, and she began training managers and spa associates at new Hand & Stone locations. The company also contributes funds to help Lally earn her MBA program.<\/p>\n

When\u00a0Todd Leff<\/u><\/a> joined the team as the CEO in 2009, he selected Lally as Hand & Stone\u2019s first operations manager. In 2020, she made the leap to vice president of operations.<\/p>\n

\u201cAs a leader, you need to be able to evaluate someone\u2019s strengths and design a path that leaves them motivated to do the work,\u201d said Lally. \u201cWe have a support team of 18, and 16 of them are women. We work alongside each other to achieve the common goal of supporting successful female entrepreneurship. The greatest value I bring to this company is my hands-on experience within the four walls of the spa. I have so much respect for every franchisee \u2014 I understand what they are taking on and how much is on the line. My role is to evaluate their business plan, help them achieve their goal and put the pieces together so that they gain all the benefits of this franchise.\u201d<\/p>\n

Nicole Alburger, Vice President of Franchise Development\u00a0<\/strong><\/h2>\n

After joining the brand in May of 2013 as a coordinator,\u00a0Nicole Alburger<\/u><\/a>\u00a0quickly grew within the company, and today she is Hand & Stone\u2019s senior director of franchise development. Alburger says the role offers her the opportunity to support both the women on her team and prospective franchisees who are looking to join the brand.<\/p>\n

\u201cMy position is a unique one. I fit the core demographic of our business model: a 35-year-old female consumer,\u201d said Alburger. \u201cWhen I talk to potential franchisees, it is validating for them to know that I believe in the brand, the model and the support system. Regardless of gender, people might have preconceived notions about our business model. My role gives me the ability to speak to both sides of the coin. The most important part of my role is finding quality franchisees who are going to be an asset to our brand<\/u><\/a>. The vertical progression of employment here, especially for massage therapists, estheticians and franchisees, speaks directly\u00a0 to the way Hand & Stone fosters female entrepreneurship.\u201d<\/p>\n

Lisa Rossmann, Vice President of Brand Experience\u00a0<\/strong><\/h2>\n

Lisa Rossmann<\/u><\/a>, vice president of brand experience, started out as a regional operations manager with Hand & Stone when the franchise was just shy of 50 locations. In that role, Rossmann said she supported new franchisees as they opened their businesses, drove sales, and recruited and trained employees. In 2016, Rossmann, a licensed aesthetician, began focusing on growing the\u00a0skincare segment of the business<\/u>\u00a0and used her passion to help franchisees manage skincare services at their spas. Now, Rossmann serves as the vice president for brand experience, overseeing all services at every store that opens.<\/p>\n

\u201cA lot of what we do is focused on boosting confidence for women \u2014 both for our customers and our internal team,\u201d said Rossmann. \u201cFor example, some business women join the system thinking they can only open a single store, but we provide them with the confidence and resources to realize their true dream of scaling to multiple locations.\u00a0The systems we have built<\/u><\/a>\u00a0provide them with the confidence and freedom to focus on their long-term goals. I take great pride in building leaders on my own team and on the store level, helping people realize their strengths, showing them what we are looking for and giving them the freedom to thrive. A lot of people get stuck in careers doing things they don\u2019t want to do but feel like they have to. We want to encourage both women and men to try to follow their passion, because passion leads to success.\u201d<\/p>\n

\u00a0Anita Davis, Corporate Counsel\u00a0<\/strong><\/h2>\n

Hand & Stone Corporate Counsel\u00a0Anita Davis<\/u><\/a> started her career as an attorney in the law firm setting, but when she was offered the opportunity to join the corporate team in October 2020, she eagerly accepted.<\/p>\n

\u201cAs corporate counsel, my role is to be a resource and guide for all corporate entities,\u201d said Davis. \u201cBeing a leader means empowering and motivating others to change for the better. The thing I love about Hand &\u00a0Stone is that it is not one of those franchise brands that wait for things to happen \u2014 it is a very hands-on company that plans ahead and is always finding creative ways to improve the brand for our franchisees and customers. I am proud to be a part of a company that inspires others to do better.\u201d<\/p>\n

Sarah Moudry, Director of Franchise Development\u00a0<\/strong><\/h2>\n

During her decade-long career in franchise development,\u00a0Sarah Moudry<\/u><\/a>\u00a0embraced the franchise community and developed a passion for business development, marketing and PR. Moudry was offered the director of franchise development position at Hand & Stone\u00a0in September 2020<\/u><\/a>.<\/p>\n

\u201cI talk to people about their dreams every single day,\u201d said Moudry. \u201cEvery woman I talk to, whether it be stay-at-home moms, teachers or nurses, have so much passion, drive and ambition to become their own boss and follow their dreams of entrepreneurship. If I can take my experiences and help women create generational wealth and get to a place of freedom and happiness, that gives me purpose and inspiration! Hand & Stone is bigger than the bottom line \u2014 we are selling a lifestyle in an industry that is helping customers feel better. If you\u2019re going to invest your life savings in a business, why not with one, that\u2019s mission is to help people feel their best. Hand & Stone happens to be a lucrative, recession-resilient business, but we also provide an incredibly valuable service. That makes it an attractive model and appealing dream for female entrepreneurship specifically, as they are the target consumer demographic and understand the true value of what Hand & Stone offers.\u201d<\/p>\n

Moudry continued, \u201cI\u2019m truly working with the best team in franchising and couldn\u2019t be more thrilled about what the future holds at Hand & Stone. I hope to one day live in a world with more health and wellness franchises than fast food chains. That is the bigger mission. Health and Wellness is the future!\u201d<\/p>\n

Gigi Harding, Hand & Stone Canada President\u00a0<\/strong><\/h2>\n

Gigi Harding<\/u><\/a>, president of\u00a0Hand & Stone Canada<\/u><\/a>, is a fourth-generation business owner who began her journey in franchising in 1988 working for the largest printing franchise in Canada. Utilizing her in-depth experience in the Canadian franchise industry, Harding began looking for a new concept to introduce to the country and fell in love with Hand & Stone. Harding has helped expand the brand\u2019s Canadian footprint to over 32 locations across the country.<\/p>\n

\u201c33% of Hand & Stone\u2019s operations in Canada are solely owned by women. 45% are operated by couples with the women running the business,\u201d said Harding. \u201cThat is a significant number. I am in awe of these women \u2014 they’re driven, capable and used to managing much more than just a job, whether that be a household, a family or otherwise. The beauty of Hand & Stone is that it allows these passionate entrepreneurs to have it all. One of our most successful franchisees is a stay-at-home mom with three kids. She is able to manage a huge spa because she has great management skills and a strong infrastructure behind her. The most important way I empower female entrepreneurship is through mentorship \u2014 there is nothing that motivates me more than seeing other women succeed and reach their goals.\u201d<\/p>\n

Anita Wells, Hand & Stone Canada General Manager<\/strong><\/h2>\n

Anita Wells has worked alongside Gigi in the corporate printing franchise business since 2000. As Director of Marketing during the brand\u2019s introduction to the country, Wells was very much hands-on at this exciting time of growth and strengthening of the brand recognition. Today, Wells is Hand & Stone Canada\u2019s General Manager and oversees the brand\u2019s Canadian operations.<\/p>\n

\u201cThere are inherent advantages to having both men and women in business leadership positions. Women bring diversity and new perspectives to the table because of their experiences and their backgrounds,\u201d says Wells. \u201cIt was Gigi who laid the foundation for what Hand & Stone Canada is today. She left her mark on the Canadian franchise industry as a smart, successful, female leader. Gigi has been an incredible mentor for me, personally, and I want to show prospective business women that same support through Hand & Stone.\u201d<\/p>\n

This expert leadership team and culture of support is part of the reason why qualified women entrepreneurs continue to join the Hand & Stone team.<\/p>\n

With a strategic growth plan in place<\/u><\/a>, a proven business model and the support of an expert leadership team, the time has never been better for qualified entrepreneurs \u2014 both women and men \u2014 to join the Hand & Stone family.<\/p>\n","protected":false},"excerpt":{"rendered":"

Since its founding in 2004,\u00a0Hand & Stone Massage and Facial Spa has prioritized female entrepreneurship through franchise ownership. To celebrate Women\u2019s History Month throughout all of March, several members of the Hand & Stone leadership team spoke about their journey with the brand and discussed how their roles help position all franchisees for success. Cindy […]<\/p>\n","protected":false},"author":613,"featured_media":24565,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\nHow Hand & Stone Executives Foster Female Entrepreneurship<\/title>\n<meta name=\"description\" content=\"In honor of International Women's Month, members of our executive team are sharing what inspires them to empower females in franchising!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/handandstone.com\/franchise\/blog\/how-hand-stones-female-executives-foster-female-entrepreneurship\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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