{"id":25131,"date":"2025-02-26T21:21:06","date_gmt":"2025-02-26T21:21:06","guid":{"rendered":"https:\/\/handandstone.com\/franchise\/?p=25131"},"modified":"2025-03-12T19:14:11","modified_gmt":"2025-03-12T19:14:11","slug":"hand-stone-franchise-wins-cxcellence-award-for-customer-centric-excellence-in-the-spa-franchise-industry","status":"publish","type":"post","link":"https:\/\/handandstone.com\/franchise\/blog\/hand-stone-franchise-wins-cxcellence-award-for-customer-centric-excellence-in-the-spa-franchise-industry\/","title":{"rendered":"Hand &#038; Stone Franchise Wins CXCELLENCE Award for Customer-Centric Excellence in the Spa Franchise Industry"},"content":{"rendered":"<p><em>Recognition Highlights Leading Massage &amp; Skincare Franchise\u2019s Commitment to Enhancing Guest Experiences<\/em><\/p>\n<p><strong>PHILADELPHIA \u2014<\/strong> <a href=\"https:\/\/handandstone.com\/\">Hand &amp; Stone Massage and Facial Spa<\/a> (Hand &amp; Stone) has been honored with the CXCELLENCE Award in Customer Centric Culture by Service Management Group (SMG) for 2024. The accolade recognizes the brand\u2019s dedication to delivering an <strong>elevated and thoughtful customer journey<\/strong> and fostering <strong>member loyalty, r<\/strong>einforcing its position as a leader in the <strong>spa franchise industry. <\/strong><\/p>\n<p>Over the past three years, <strong>Hand &amp; Stone<\/strong> has implemented a <strong>comprehensive success plan<\/strong> to enhance <strong>customer engagement<\/strong> and seamlessly integrate <strong>customer experience strategies<\/strong> into its daily operations. This includes boosting <strong>mobile app engagement<\/strong>, recognizing <strong>top-performing spas<\/strong>, and expanding its <strong>data-driven decision-making capabilities by <\/strong>actively gathering <strong>guest feedback<\/strong> through surveys, contact forms, and <strong>cancellation insights<\/strong>.<\/p>\n<p>\u201cWinning the CXCELLENCE Award is a tremendous honor and a testament to our unwavering commitment to creating an exceptional guest experience. At Hand &amp; Stone, our goal is to make every visit the best hour of the month for our guests,\u201d said <a href=\"https:\/\/handandstone.com\/franchise\/blog\/hand-stone-customer-and-franchisee-experience-video\/\">Cindy Meiskin<\/a>, Chief Experience Officer at Hand &amp; Stone. \u201cThis recognition reflects the dedication of our franchisees, Service Providers and front-line teams, who go above and beyond to provide a welcoming, high-quality experience every time. We are incredibly proud of this achievement and remain focused on continuously elevating the standard of care and hospitality in our spas.&#8221;<\/p>\n<p>Hand &amp; Stone\u2019s focus on data-driven insights and enhanced experiences ultimately led to a six-point increase in overall customer satisfaction, notably surpassing SMG\u2019s personal service benchmark.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-25133 alignleft\" src=\"https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-225x300.jpg 225w, https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-768x1024.jpg 768w, https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-1152x1536.jpg 1152w, https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-1536x2048.jpg 1536w, https:\/\/handandstone.com\/franchise\/wp-content\/uploads\/sites\/2\/2025\/02\/SMG-Water-wall-scaled.jpg 1920w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\n<p>\u201cAt Hand &amp; Stone, our commitment to deliver an exceptional guest experience is at the heart of everything we do,\u201d said <a href=\"https:\/\/handandstone.com\/franchise\/blog\/hand-stones-jennifer-durham-on-reaching-prospect\/\">Jennifer Durham<\/a>, Chief Development Officer at Hand &amp; Stone. \u201cReceiving the CXCELLENCE Award for Customer Centric Culture speaks to the dedication of our franchisees and team members who prioritize customer satisfaction at every touchpoint. By continuously refining our approach to guest engagement, we ensure every visit to Hand &amp; Stone is both personalized and memorable.\u201d<\/p>\n<p>The Hand &amp; Stone franchise opportunity is well-matched for motivated, business-minded individuals passionate about wellness and exceptional customer service. Ideal candidates are hands-on owner-operators who will run the spa day to day or engaged leaders who hire spa managers and work <em>on<\/em> the business but not <em>in<\/em> it.<\/p>\n<p>The brand is specifically looking to target multi-unit operators across industries who are looking to expand their franchise investment portfolios. Candidates do not need prior experience in the <strong>spa franchise industry<\/strong> or <strong>advanced skincare franchise<\/strong> sector but should bring an entrepreneurial drive and experience developing strong teams. Franchisees should have the financial capability to invest in the business and scale their operations over time. This opportunity is perfect for individuals or groups looking to enter the growing massage, <strong>skincare, and spa franchise industry <\/strong>with a category leader.<\/p>\n<p>For more information on franchising opportunities, individuals should visit <a href=\"http:\/\/www.handandstone.com\/franchise\/.%20\">www.handandstone.com\/franchise\/. <\/a><\/p>\n<p><strong>ABOUT HAND &amp; STONE MASSAGE AND FACIAL SPA<\/strong><\/p>\n<p>Hand &amp; Stone Massage and Facial Spa was founded in 2004 by John Marco, a dedicated physical therapist with a vision to make high-quality wellness services accessible to everyone. Today, with over 650 locations across 38 states and Canada, Hand &amp; Stone continues to set the standard in the spa industry. From therapeutic massages to advanced skincare treatments, the brand delivers exceptional, customized wellness experiences. By partnering with trusted names like Dermalogica, IMAGE Skincare, and ClarityRx Clinical Skin Care, Hand &amp; Stone ensures every client receives top-tier quality. In addition to providing great service, Hand &amp; Stone was recognized by CXCELLENCE in 2024 for its outstanding customer-centric culture. Hand &amp; Stone has been ranked on Entrepreneur\u2019s Franchise 500 list for a decade, coming in first in the spa category several times.<\/p>\n<p>&nbsp;<\/p>\n<p>For more information on Hand &amp; Stone Spa services, visit <a href=\"https:\/\/handandstone.com\/\">https:\/\/handandstone.com\/<\/a> and for information on the franchise opportunity, visit\u202f<a href=\"http:\/\/www.handandstone.com\/franchise\/.%20\">www.handandstone.com\/franchise\/. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recognition Highlights Leading Massage &amp; Skincare Franchise\u2019s Commitment to Enhancing Guest Experiences PHILADELPHIA \u2014 Hand &amp; Stone Massage and Facial Spa (Hand &amp; Stone) has been honored with the CXCELLENCE Award in Customer Centric Culture by Service Management Group (SMG) for 2024. The accolade recognizes the brand\u2019s dedication to delivering an elevated and thoughtful customer [&hellip;]<\/p>\n","protected":false},"author":908,"featured_media":25135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-25131","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hand &amp; Stone Wins CXCELLENCE Award for Customer-Centric Culture<\/title>\n<meta name=\"description\" content=\"Hand &amp; Stone wins the CXCELLENCE award in Consumer Centric Culture for 2024, solidifying the brand&#039;s customer-first reputation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/handandstone.com\/franchise\/blog\/hand-stone-franchise-wins-cxcellence-award-for-customer-centric-excellence-in-the-spa-franchise-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hand &amp; 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